attachmentDirectmaestro.com

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Marketing Blog by Josef Katz
www.directmaestro.com/
The marketing blog by Josef Katz covers Digital Marketing, Direct Marketing, Internet Marketing, SEO, Social Media and more. Learn from the marketing blog

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Server information
Country:
United States
City:
Provo
Registrar:
1&1 Internet SE
Latitude:
40.22
Longitude:
-111.61
IP address:
74.220.215.57
IP Binary address:
1001010110111001101011100111001
IP Octal address:
11267153471
IP Hexadecimal address:
4adcd739

Context analysis of directmaestro.com

Number of letters on this page:
10 337
Number of words on this page:
2 322
Number of sentences on this page:
171
Average words per sentences on this page:
14
Number of syllables on this page:
3 452
Number of Strong texts:
11

Images

Number of images:
4
  • image Image source: /wp-content/uploads/2016/06/Beware-of-the-Vanity-KPI-e1465526576508.png

    Alternative text: Beware of Vanity KPIs

  • image Image source: /wp-content/uploads/2016/06/lies-and-statistics2-300x150.png

    Alternative text: lies and statistics in startups

  • image Image source: /wp-content/uploads/2015/05/ThinkstockPhotos-87524568-200x300.jpg

    Alternative text: Band-Aid Marketing - Josef Katz Marketing Maestro

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    Alternative text: Bookmark and Share

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description:

The marketing blog by Josef Katz covers Digital Marketing, Direct Marketing, Internet Marketing, SEO, Social Media and more. Learn from the marketing blog

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summary

twitter:title:

Marketing Maestro

twitter:description:

Vanity can easily overtake wisdom. It usually overtakes common sense. - Julian Casablancas I recently wrote that startups require focus and identified KPIs (Key Performance Indicators) as one area startups should focus on. However, having worked (advised and mentored) a number of different startups with various business models, I have noticed that it is amazing to watch how a KPI can become a vanity KPI. A vanity KPI is sometimes used to talk about how great the company is doing when in reality, the KPI in question has little to do with the true health of the business or the bottom line. Many times people will pat themselves on the back for hitting a specified vanity KPI without realizing how little its “success” contributes to the business. Every business has different indicators to their success. It is incumbent on the leadership team, investors and team members to question KPIs which seem too good to be true and may not be true indicators for the health of the business. Let’s take a

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Thesis 1.6

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Internal links in directmaestro.com

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  • link http://josefkatz.com/2010/10/15/stop-with-the-marketing-buzz-words/
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  • link http://josefkatz.com/2015/05/22/band-aid-marketing/
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  • link http://josefkatz.com/2015/05/05/how-to-tap-the-power-of-secrets-in-marketing/
  • link http://josefkatz.com/2015/04/28/how-to-get-tons-of-new-users-for-your-new-mobile-app/
  • link http://josefkatz.com/2015/04/20/there-are-no-silver-bullets-in-marketing/
  • link http://josefkatz.com/2015/04/14/hiring-a-senior-level-marketing-professional-part-four/
  • link http://josefkatz.com/2015/04/07/hiring-a-senior-level-marketing-professional-part-three/
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  • link http://josefkatz.com/2015/03/24/hiring-a-senior-level-marketing-professional-part-one/

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Directmaestro.com Domain Owner

						
directmaestro.com domain lookup results from whois.verisign-grs.com server:

Domain Name: DIRECTMAESTRO.COM
Registry Domain ID: 1226803672_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.1and1.com
Registrar URL: http://registrar.1and1.info
Updated Date: 2016-09-20T07:25:37Z
Creation Date: 2007-09-19T18:02:39Z
Registry Expiry Date: 2017-09-19T18:02:39Z
Registrar: 1&1 Internet SE
Registrar IANA ID: 83
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Server: NS1.HOSTMONSTER.COM
Name Server: NS2.HOSTMONSTER.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2017-09-02T06:51:04Z

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